Interpretations of the Advisory Panel on the Marketing in Australia of Infant Formula on the MAIF Agreement
Advisory Panel's Interpretations on the Marketing in Australia of Infant Formula on the MAIF Agreement
In this section:
- Occasional papers series
- Plasma Fractionation Review
- Public Health Outcome Funding Agreements (PHOFAs)
- Regulatory Plan 2007-08
- Regulatory Plan 2008-09
- Regulatory Plan 2006-07
- PHERP Review Reports
- A National Aboriginal Health Strategy 1989
- 2002 Reviews of the National HIV/AIDS and Hepatitis C Strategies and Strategic Research
- 2006 Aged Care Homes Survey
In considering complaints of alleged breaches of the MAIF Agreement, the Panel is sometimes required to make interpretations of clauses of the MAIF Agreement. These interpretations provide clarity and give details of the broader provisions in the Agreement.
PDF printable version of Interpretations of the Advisory Panel on the Marketing in Australia of Infant Formula on the MAIF Agreement (PDF 318 KB)
HTML version of Interpretations of the Advisory Panel on the Marketing in Australia of Infant Formula on the MAIF Agreement
Electronic Media Marketing GuidelinesThe intent of the guidelines is to ensure that material made available on manufacturer’s websites is exclusively informational in nature and includes required material relating to breastfeeding. The internet should be treated the same as all other forms of communication and there should be a fundamental standard, ensuring that the “breast is best” message is displayed before infant formula information is displayed.
Electronic Media Marketing Guidelines
Interactions with health care professionalsThis document sets out the principles to guide the APMAIF in interpreting the MAIF Agreement where interactions between infant formula manufacturers and importers with healthcare professionals and the general public form part of the complaint.
PDF printable version of Interactions with health care professionals (PDF 105 KB)
HTML version of Interactions with health care professionals
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